Tidal is a music Platform connecting artists and audiences around the world. I was given a creative brief to create a campaign  that helps promote music from around the world to US audiences to amplify global voices of under represented communities. The themes they were trying to amplify was Latin music for Hispanic Heritage month, West African Music for Black History Month, Contemporary music for Arab American Heritage Month and kpop /jpop for AAPI Month. I choose to do Hispanic Heritage Month and Arab American month , while the other members of my design team tackled the other two months. For each month I created visuals advertising the month ,created an animation/video advertising the campaign, as well as mock-ups .

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